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Tuesday morning I filmed my first TV interview, talking about fall makeup trends on a CBS show called The Couch, broadcast in New York City, Long Island, and the tri-state area (you can check out the show and the segment here). Nerves aside, the thing I was most worried about was, well, I hate to admit it—my makeup.
Because the show was filmed so early, I had to do it myself, in the dim lighting of my apartment. All I could hear in my head were the complaints of a friend of mine who is a news anchor back in my hometown, bemoaning the unforgiving HD cameras and how tricky it makes doing her makeup every day. So with no professional at my side, I went back and thought about all the photo shoots and all the interviews I have done since being at Allure to ensure nary a foundation streak or eyeliner smudge could be seen. And while not everyone (myself included) is on TV every day, these tricks can also be applied to your everyday routine. The whole point of doing makeup for HD is for the makeup to be well, invisible, which is something all of us aim for even when we're not in front of the camera.
The BeautyBlender is your best friend. In every foundation story I've ever written, the makeup artist swears by this little egg-shaped sponge. Mist it with water, dip it in your foundation, and tap it onto your skin to create an airbrushed finish. It also ensures you won't apply too much because it simultaneously lifts up excess pigment as it deposits it. I never used it simply because it was faster for me to slap on my foundation with my fingers, but now I know why everyone is hooked.
Blend, blend, blend. Oh, and blend. Makeup artists always take forever to apply eye shadow, and it's because they're meticulously blending the powders or creams so there are no lines, smudges, or splotches. This means if you're using a powder, go over the edges with your brush multiple times to ensure everything is soft and diffused, and if you're using more than one color, run your brush over both of them so they seamlessly meld into one another. For the show I used a bronzey brown shade all over my eyes and up to the brow bone (Benefit Velvet Eyeshadow in Rich Beach) with a darker brown in a V shape at the outer corners (Nars Eyeshadow in Galapagos).
The same goes for your blush. Really make sure to buff the color onto your cheeks to make sure it looks like a natural flush, not Raggedy Ann–like circles.
__Easy on the lipstick.__The texture of lipstick is undeniably different than the texture of your lips—and that shows up on camera. I started by lining my lips and pressing on a pink-y nude lipstick with a brush so the color melted onto my lips versus just sitting on top of them. Then I added a layer of gloss. Right before I went onstage, the makeup crew reapplied my lip color—sans lipstick, opting for a sheer pink gloss. Turns out it's more important that your mouth has a bit of sheen.
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Daily Beauty Reporter: The Man Behind J.Lo's Beauty
Daily Beauty Reporter: Behind the Scenes of Fox News Beauty
Daily Beauty Reporter: The Top 3 Questions We Were Asked at Saks's Beauty Editors Day, Answered
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Source: https://www.allure.com/story/high-definition-makeup-tips